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Support of Community Initiatives and Events Policy

Support of Community Initiatives and Events Policy Information

Date Approved: Nov 6, 2023
Effective Date: Nov 6, 2023
Date Reviewed: Fall 2023
Replaces: Support of Community Initiatives and Events Policy 2019


To ensure that sponsorship and community support decisions are consistent with the vision, values, and strategic priorities of Cambrian College (the ‘College’).


All sponsorship and community support commitments made by the College to external parties for community initiatives and community events (‘community initiatives and events’).


Community Event: A planned occasion that is sponsored by public or private agencies or individuals that bring people together for a shared interest or purpose.

Community Initiative: A network of individuals, partner organizations, or important acts, dedicated to improving the health and welfare of a community.

Community Support: Supporting and encouraging participation in community initiatives through various mechanisms.

Sponsorship: Providing support via a gift or donation for a project or activity.

Policy Statements

The College, a publicly assisted post-secondary institution, proudly supports community initiatives and events through various mechanisms.

  • College-sponsored community initiatives and events must support/align with:
    • The College’s role as a leading educator
    • The College’s role as an economic driver
    • The College’s strategic plan, including marketing, advocacy, philanthropic and recruitment objectives
  • The College supports community initiatives and events through the following mechanisms:
    • Advertisements (includes publications, banners, websites and other media)
    • Sponsorship of awards named for and/or acknowledged as Cambrian College
    • Purchase of tickets for College participation
    • Prizes/giveaways
    • Staff participation
  • The terms of all sponsorships and community support must be in writing, include conditions of the arrangement, and be for a fixed term.
  • Requests for community support and/or sponsorship are subject to the following levels of approval as set out in the table below.
Authority AuthorityAmount*
Senior Team$2,500 and above
Individual Senior Team MembersBelow $2,500
Dean or DirectorBelow $1,000

*financial values are subject to unscheduled change

Responsibilities and Accountability

Senior Team is responsible for:

  • Ensuring College compliance with this Policy
  • Receiving and considering requests for community support and/or sponsorship

Dean or Director is responsible for:

  • Carrying out any authorities and assigned tasks in accordance with this Policy and accompanying Procedure

Marketing Manager is responsible for:

  • Providing and approving marketing materials in support of approved community support and/or sponsorships

Staff and Faculty are responsible for:

  • Being aware of this policy and adhering to the Support for Community Initiatives and Events Operating Procedure